In the fifth season kick-off, hosts Kelvin Thompson and Thomas Cavanagh reflect on what makes them crazy about the field of online education and what online practitioners might do to remedy the situation. This is a great episode to share and discuss with colleagues inside and outside the field.

“Marketing,” as a concept, rankles some in academic circles, but it is increasingly key to the work of online education. In this episode, hosts Kelvin and Tom are joined by marketing guru Courtney Borton to consider how to best market online programs.